In-cell Screen: In-cell LCD technology integrates the touch sensor directly into the LCD panel, resulting in a slimmer and lighter screen. This is widely used in iPhone displays due to its cost-effectiveness and ability to deliver high-quality images with impressive brightness and colour precision. Moreover, it is highly energy-efficient, which is crucial for smartphones that need to extend battery life.
Soft-OLED Screen: Soft OLED displays utilize organic LEDs that illuminate with electrical power. Known for producing rich blacks, excellent contrast, and broad viewing angles, these screens are also flexible, allowing incorporation into curved or foldable designs. Despite their advantages, they tend to cost more than in-cell LCDs and may experience burn-in or colour changes over time.